Showing posts with label Advertisement/Endorsement. Show all posts
Showing posts with label Advertisement/Endorsement. Show all posts

Tuesday, August 2, 2011

Piolo Pascual on Clear Men

For someone who’s always in the public eye, superstar Piolo Pascual makes sure that he’s at his best all the time. How he does it exactly is truly amazing, but one thing’s for sure—it all starts in the head.

One look at Piolo, and it becomes obvious that the award-winning actor really does take care of his hair. His full, shiny and healthy head of hair is the first thing people notice.

“I always see to it that my hair is in check. In this kind of business, hair can do a lot in defining a character I’m portraying. One moment I’m sporting a Mohawk like a rock star; the next, my hair is slick for a more dignified look,” Piolo recounted. “It’s really a must to keep hair healthy and looking great.”

Choosing the right kind of hair-care product is also vital. After years of trying various products, he finally found what he was looking for when he tried Clear Men.

“My hair used to get dry with all the styling and hours staying under the sun during shoots. Sometimes, I get itchy and flaky scalp, and there was even a time when I had falling hair,” Piolo said. “But with Clear Men, I don’t need to worry about these problems. I endorse products and brands which I truly believe in. I’ve been with Clear since the beginning, and I’ve always believed in the product.”

Now with Pro Nutrium 10, a breakthrough technology, Clear provides much-needed nourishment that targets the core of hair problems: an unhealthy scalp. This formulation is a potent combination of two powerful anti-dandruff ingredients—Zinc Pyrithione and Climbazole—that work together to combat the cause of dandruff and scalp problems.
New Clear Men also uses a different formulation suited for the male scalp. Men were found to have weaker scalp that is more prone to dandruff. “Before, I always found myself scratching my head after a long day. I became conscious and I started checking for any signs of unsightly flakes,” Piolo said.

“I’m a sucker for groundbreaking products. I always look for high performance and high quality.”

New Clear Men works by supplying the scalp with vitamins and nutrients for no dandruff, no itch, less hairfall. It also leaves your hair three times stronger versus the leading anti-dandruff shampoo brand. This revolutionary product is endorsed by the International Academy of Cosmetic Dermatology.

“I’ve never tried any anti-dandruff shampoos that deliver totally dandruff-free and healthy hair the same way,” Piolo stated. “It’s the ultimate solution to my hair concerns. In a way, it boosted my confidence because I don’t need to worry all the time about those embarrassing dandruff flakes and falling hair. Having said that, I don’t see any reason why I should switch. I’m happy, and my choice is Clear.”

Here, Piolo answers some questions about hair care.

What is your hair regimen?

Hair is very important to me because it completes my total package. My hair regimen is simple. I choose the shampoo that keeps my hair and scalp healthy. This should give me no dandruff, no itch, and less hairfall.

Any helpful hair tips?

It is important to find a shampoo that is compatible to your hair type. A shampoo that will make your hair healthier and dandruff-free. After all, confidence starts from the head.

How often do you have a haircut?

My haircut depends on the length and requirements for any role. Generally, I have my hair groomed twice a month.

What kind of haircut do you like? Do you have any preferred style?

I like it clean and easy to style. As much as possible, hair that needs no styling after shampooing is perfect.

Saturday, July 30, 2011

Judy Ann Santos and John Lloyd Cruz on Sun Cellular Call and Text Unlimited

Hindi mapakali sina Judy Ann Santos at John Lloyd Cruz sa kaka-text at kakatawag sa mobile phone at hindi nila maitago ang katuwaan. Ang rason : bagong offer ng Sun Cellular – Sun P30 Call and Text Unlimited at Sun P200 Text Unlimited.

Ito ang gift nila lumaking 16 million subscribers - ang bagong option sa pagpili ng load na gagamitin 24/7 para hindi matigil ang komunikasyon sa pamilya’t kaibigan.

“It is essential that I keep in touch with the people I value most in my life,” sabi ng aktor. “Kaya salamat sa bagong P30 Call and Text Unlimited product, mas pinadali nito ang personal and work-related communication ko. It helps me stay connected with all my Sun contacts anytime. At meron pa akong 50 texts to other networks kaya I also get to be in the loop with friends and colleagues even if they are subscribed to other networks!”

I’m sure kasama sa mga tinatawagan niya ang dyowang si Shaina Magdayao.

Para naman kay Juday na pamilyado na, importante ang walang humpay na tawag at text niya sa anak at sa asawa. Amazed na amazed siya sa bagong inilabas ng Sun na produkto.

“This prepaid product is really unheard of,” todo-smile ni Juday. “Being connected to your loved ones is important at dito ako nagkakaroon ng peace of mind na alam kong they can be reached anytime you want.”

Ang tinutukoy ng aktres ay ang paborito niyang Sun P200 Text Unlimited. May 500 texts si Juday sa ibang networks bukod pa sa ever reliable na text unlimited sa Sun.

Sa mga gustong maka-avail ng parehong serbisyo, magmadali dahil hanggang Oct. 31 lang ito. I-text ang CTU30 o TU200 at I-send sa 247 para ma-convert ang regular load sa Sun P30 Call and Text Unlimited at Sun P200 Text Unlimited.

HBC Winners Reveal Exclusive Moment With Piolo Pascual

Interviews, music and a Boracay getaway define the exclusive moment of the ten winners of HBC’s Spend An Exclusive Moment with Piolo promo as they share the spotlight with actor Piolo Pascual.

The ten winners were drawn via raffle at HBC’s Corporate Centre in Quezon City last May 6, 2011, with one of the winners coming from a Facebook entry, and they are: Maria Aimee Gellidon, Mary Grace Sumera (for Jenny Cruz), Mary Lou Salvador, Evelyn Arcega, Noel Ambo, Raquel Lao (Facebook winner), Lourdes Tolentino (for Maricar Tolentino), Raquel Mercado, Lourdes Eres (for Danilo Estonque), and Marry Dianne Ybanez.

HBC’s event partner, Boracay Garden Resort provided the accommodation for the ten winners who were treated to fun-filled activities and a chance to experience the beauty and leisure that Boracay is known for.

Marking the culminating activity is a dinner party for the winners with Piolo serenading them with a love song, which was followed by an interview session where each winner was given a chance to ask Piolo anything under the sun.

Aside from the meet and greet with Piolo, the ten winners were also able to get a special Exclusive Moment with Piolo shirt, an autographed Piolo Believing coffee table book and special prizes from HBC.

Exclusive Moment with Piolo ran from February 11, 2011 to April 30, 2011 offering ten lucky HBC customers a chance to win an all-expense paid trip to Boracay with Piolo Pascual plus free accommodation and access to lots of exciting prizes.

HBC, Inc. is a world-class retailer of health, beauty, personal and home care products and services with over 200 stores nationwide. For more info on HBC, visit www.hbc.com.ph or contact HBC Customer Care at (+632) 984-5555 loc 228/ (0918) 921-5520.

Thursday, July 28, 2011

Get a Chance to Be With Kim Chiu on Olay TV Commercial

Olay Natural White Bar is on the lookout for one lucky lady to win the prize of a lifetime.

As the old story goes, the fairest maiden gets the handsome prince. Fast forward to 2011 and although there isn’t a white knight up for grabs, Olay is offering something perhaps even better.

Starting July 15, Olay Natural White Bar is calling all radiantly white beauties out there to step into the limelight by uploading three profile photos shot wearing a little white dress and one runway walk video on the Olay Microsite to be found in Style Bible. Through August 11, readers can vote online for their favorites, narrowing down the entries to a top eight. A panel of judges will then sift through the finalists before handpicking the fairest of the fair to win it all.

The winner will have the chance to be featured in a TV commercial together with Olay Ambassador Kim Chiu.

Tuesday, July 26, 2011

Sunday, July 24, 2011

Kris Aquino Leads Yes! Magazine's 2011 Top 20 Endorsers

For the second time around, Queen-of-all-media Kris Aquino has secured the top spot in Yes! Magazine’s Top 20 Endorsers of the Year.

Although Aquino’s life has been an open book, from her life struggles to the successes in her career, Yes! still recognized her charm and her convincing powers in persuading the consumers to patronize her endorsed products.

In an interview with ABS-CBN’s “The Buzz,” Aquino thanked the companies and the people who continue to believe in her.

Aquino said everything would not have been possible if not for the people who trust her.

“Of course sa lahat ng mga kumuha sa aking kumpanya to represent them and most especially, gusto ko magpasalamat sa lahat ng taong tumangkilik doon sa mga produktong ine-endorse ko. Hindi ko naman makakamit ang honor na ito sa pangalawang pagkakataon kung hindi dahil sa suportang ginagawa nila,” she said.

Other Kapamilya stars who were also among the top 20 lists are: John Lloyd Cruz, Sharon Cuneta, Piolo Pascual, Kim Chiu, Robin Padilla, Sarah Geronimo, Judy Ann Santos, Anne Curtis, Angel Locsin, Boy Abunda, KC Concepcion, Gerald Anderson, Bea Alonzo, Jericho Rosales, Ai-Ai delas Alas and Derek Ramsay

Friday, July 15, 2011

Robin Padilla on Cherry Mobile

To strengthen its position in the local mobile communications industry as the leading value-for-money and feature-packed brand of phone, Cherry Mobile introduces its newest brand ambassador: action movie star and TV personality Robin Padilla.

“It was an easy decision to choose Robin as our new brand advocate. Just like Cherry Mobile, Robin has a natural charisma that easily draws the public. He represents the average Cherry Mobile user who lives an active yet practical lifestyle. Robin is the ideal guy to bring us to the next level,” said Maynard Ngu, Chief Executive Officer of Cosmic Technologies, Incorporated.

Robin is undoubtedly one of Philippine showbiz’s most dashing and talented male actors. Dubbed in the ’90s as “The Bad Boy of Philippine Action Movies,” Robin Padilla is now clearly considered the opposite – focused, spiritual, and determined. He has gained and regained, through the years, the kind of credibility and charisma that would make consumers trust in his product choices.

“Being a Cherry Mobile endorser is really an honor. Most of the mobile phones in the market today are too expensive for the average Filipino. I admire Cherry Mobile for bringing affordable handsets with dual SIM capabilities and other unique features available to all. With Cherry Mobile, anyone can stay connected.” Robin shared.

Along with the announcement of Robin Padilla as the newest Cherry Mobile endorser, Cosmic Technologies, Inc. also introduces two latest additions to its growing portfolio: Cherry Mobile R7 Vigor and R9 Tough. Both are equipped with an easy-grip, protective rubber casing that can withstand shocks against drop impacts from as high as 1.5 meters and sudden bumps, jolt and blow.

These new niche of stylishly rugged phones also bring together the best features a multimedia phone can have — Dual SIM/ Dual Standby, loudspeaker, camera, FM Radio, Flashlight, MMS/WAP/GPRS, Bluetooth, JAVA/built-in games and an expandable storage up to 4GB. The R7 Vigor is a bar type mobile phone while the R9 Tough features a QWERTY keypad.

“Robin is our shockproof mobile phones personified. He is tough and rough to survive all the blows that he has encountered in his life and career,” said Agnes Conopio, Marketing Head.

Robin joins the ranks of other Cherry Mobile endorsers, John Lloyd Cruz and Kim Chiu. With this dream team of brand ambassadors, Cherry Mobile is set to continue to captivate the local mobile communications industry and deliver products that fit everyone’s lifestyle.

For more information about Cherry Mobile’s newest products, services, and promotions, visit www.cherrymobile.com.ph.

Thursday, July 14, 2011

Maricar Reyes on San San Cosmetics

Actress Maricar Reyes is the newest endorser of San San Cosmetics, the makeup line of Pinoy personal care retailer HBC, Inc.

Apart from her good looks and charm, Maricar was chosen among hundreds of female celebrities to promote San San, for her versatility and mass appeal. She was also a former endorser of HBC’s natural skincare line Body Recipe.

“Maricar perfectly personifies San San. Her beauty and elegance are qualities that can be associated with the brand. With Maricar around, we are confident that San San will continue to inspire women to feel good about themselves through makeup that not only gives beauty but healthy skin as well, as all products under San San are enriched with Vitamins A, C and E,” says Maureen Joy Tiquia, San San brand manager.

When Maricar was asked on what San San product she likes the most, the actress showed her limited edition San San Soleil Collection with a SPF 43 Matte Foundation (P149.75) and three summer-inspired Soleil lipstick shades in Pink Tropics, Nude Carribean and Peach Ibiza - all with SPF 25 (P109.75 each). The products are available in HBC’s over 200 stores nationwide.

“It is an honor to become the face of a local makeup brand that helps create awareness that Filipino products can compete with high-end labels. San San answers the Filipina’s need for high quality yet affordable makeup”, says Maricar.

As the new San San endorser, Maricar will promote the local cosmetics brand through print ads, mall tours and posters inside HBC stores.

San San was launched in 2002 as the Makeup with Vitamins with the queen of Philippine talk, Kris Aquino, as its first endorser followed by Anne Curtis in 2008. Now that Maricar is the new face of San San, the brand becomes more exciting with the lineup of new products coming out this year.

“We are thrilled to work with Maricar in our future campaigns as she continues to surprise the market with innovations from San San. The partnership makes us closer to bringing HBC’s vision of giving everyone the right to be beautiful. That is, beauty at an affordable price,” adds Tiquia.

Popularly known as the “Makeup with Vitamins,” San San is HBC’s exclusive makeup line with products ranging from lipsticks, face powders, nail colours, scents and a lot more!

For more information on San San Cosmetics, visit www.hbc.com.ph or contact HBC Customer Care at (+632) 984-5555 loc 228/ (0918) 921-5520.

Tuesday, July 12, 2011

John Lloyd Cruz on PSBank Debit MasterCard

Celebrities are a dime a dozen nowadays. Some become instant stars but fade away just as easily. Some establish a solid career not only because of sheer talent but because of their willingness to learn and acquire a different kind of versatility that’s possessed by just a few.

Take John Lloyd Cruz, for instance. He started as one of the many teen stars of Tabing Ilog, a sleeper hit of a TV program in the late ‘90s. Even then, there was already a certain seriousness and sensitivity in his acting. Through the years, he allowed himself to be honed into the complete package: actor of award-winning dramatic films and rom-com box-office hits, TV host, idol not only here but abroad, and even part of the funny dancing group Kanto Boys. Indeed, a perfect example of versatility.

Now, if John Lloyd was an ATM card, then that card had better carry the same qualities that John Lloyd possesses. This card should be useful not only for regular ATM transactions but should also have a value-added feature which clients should find very useful. It should be famous enough to be recognized and accepted in any part of the world and deliver quality every time.

Enter this new, better and powered-up ATM card. PSBank, a member of the Metrobank Group, introduces the PSBank Debit MasterCard which offers the convenience of cashless purchases and regular ATM transactions all in one card.

You don’t have to worry about bringing lots of cash or looking around for the nearest ATM to withdraw the amount you need. Simply present your PSBank Debit MasterCard in stores and restaurants that carry the MasterCard logo to pay. You can even use this for regular ATM transactions such as withdrawals, bills payment or account inquiries.

“We wanted to offer a power-packed version of our ATM card that would spell convenience, security and ease of transaction for our clients anywhere they may be. And we couldn’t think of a celebrity that best embodies all these but John Lloyd,“ PSBank Business Development Division Head Melissa Tong said.

“Just like John Lloyd, PSBank Debit MasterCard is really versatile, thanks to our partnership with MasterCard which opens wide its use and reach so that clients can now bring the PSBank Debit MasterCard - and nothing else - when they go out. It’s still a regular ATM card because you can still withdraw, pay your bills and check your account but you can also now use it for cashless transactions in restaurants and shops. Clients can get their own card in 30 minutes or less and immediately enjoy all these services,” Ms. Tong added.

The PSBank Debit MasterCard can be used in over 30.2 million MasterCard-affiliated merchants worldwide. It can also be used to withdraw from any BancNet, ExpressNet and Megalink ATMs locally and 1.6 million MasterCard or Maestro-Cirrus ATMs in over 210 countries. To help you monitor your finances and your budget, you can also view your account statement for your last five transactions, get your available account balance, pay your bills, transfer funds or change your PIN in over 400 PSBank ATMs nationwide.

It’s true what they say. If this card were a person, he’d probably be John Lloyd: famous, well-known and as local showbiz parlance says, hanep and astig! Get your own PSBank Debit MasterCard now by opening a PSBank ATM Savings Account, PSBank Passbook with ATM, PSBank Overseas Filipino Savings Account or PSBank Premium Checking Account at any PSBank branch.

For inquiries, call PSBank Customer Service at (632) 845-8888 anytime, any day or visit any of 187 PSBank branches nationwide.

Friday, July 8, 2011

Sam Milby on Tupperware

Sam Milby added star quality to the Tupperware brand as he became the endorser of the fragrance line of the product.

Kim Chiu on Whisper

Here's the new TV commercial of Kim Chiu for Whisper.

Thursday, July 7, 2011

Nestle Kasambuhay Habambuhay on Sunday's Best

Catch the TV premiere of the Nestlé Kasambuhay Habambuhay Short Film Anthology on ABS-CBN Sunday's Best, July 10 at 10:45PM.

Tuesday, July 5, 2011

Anne Curtis on Palmolive Naturals Smooth and Moisture

Hey girls! Now you can have skin as smooth as silk as Palmolive girl Anne Curtis introduces you to Palmolive Naturals Smooth & Moisture soap. Check this out and sing your way with Anne to the top of the Pyramid!

Jollitown Moves to ABS-CBN

Jollibee produced children's show Jollitown has moved to ABS-CBN for its 4th season. The show started on April 2008 in GMA7 in celebration of Jollibee’s 30th anniversary. The show features Jollibee and his friends Yum, Twirlie the star performer, Hetty The chearleader and Popo.

Saturday, July 2, 2011

Angel Locsin and Phil Younghusband on Century Tuna

Sexy actress Angel Locsin and hunk Philippine Azkal star Phil Younghusband are both in a sexy advertisement for tuna fish.

The new ad "Reveal a sexier, healthier you" of Century Tuna, one of the country's major canned tuna producers, has already been placed in some newspapers.

According to the write-up that goes with the newspaper ad, it will have a counterpart commercial on TV directed by Jun Reyes and produced by Unitel Productions.

Century Tuna said the ad is part of the firm's "new campaign that hinges on the concept of showing off the best in you and rubbing off the love for positivity and healthy well-being on every person that you meet."

In the article accompanying the print ad, Locsin says, "They may know me as an artista pero I'm just a simple girl. Napaka-common na sagot but that's what I am.'

As for Younghusband, he says: "I'm still getting used to all the attention. But really, I'm just this guy living his dream. Some may not really understand the passion I have for football, especially those who are not really into sports, but that's me. I love what I do and I'm happy to share this passion with everyone."

"The bigness of their fame is surprisingly shadowed by their simplicity and humility," says the ad's article.

"What people see is not always who we really are inside. We want to tell our consumers that Century Tuna lets you bring out the best of who you are--happier, healthier, and sexier," says Greg Banzon, vice-president and general manager of Century Canning Corp., in his explanation of the ad's theme.

The article says the ad's theme was conceptualized by PC&V Communications.

Century Tuna claims to be the country's number 1 tuna based on Nielsen Retail Index Service (Feb. 2010-Jan. 2011).

Thursday, June 30, 2011

KC Concepcion on Palmolive Hair Chats

Hi Palmolive Girls! Have you sent your Great Hair Day stories yet? Exciting prizes can be yours by simply sharing or voting! Weekly giveaway of shopping gift certificates, Palmolive gift packs for the 1st 20 valid entries, wifi-enabled portable media players or a tablet computer can be yours! You can also get a chance to meet KC Conce...pcion! Just send your Great Hair Day story to palmolive_naturals@yahoo.com and watch out for it to be uploaded in the Entries section of Palmolive Hair Chats as soon as we find them okay for posting. To vote, simply go to Palmolive Hair Chats! Have a great hair day!See More

Monday, June 27, 2011

James and Phil Younghusband on Silverswan

The British brothers, James and Phil Younghusband - along with other Azkals members- spearheaded the new TV Commercial for Silverswan. Phil did the Soy sauce while James kicked the Vinegar.


Piolo Pascual, Anne Curtis and Sarah Geronimo on My|Phone My|Superheroes Campaign

Piolo Pascual, Anne Curtis & Sarah Geronimo are pinoy superheroes in the latest MyPhone campaign.

The campaign, dubbed as “My | Superheroes,” features the hottest Kapamilya stars donned in superhero costumes.

The Filipino-made mobile phone brand has a tagline – “Pinoy Revolution. The Power to Believe in Change.”

Wednesday, June 22, 2011

Sam Milby on Folded and Hung Denim Collection

Folded and Hung, one of the country’s popular apparel brand released its new Denim Collection for men with Sam Milby as model.





Photos and Video courtesy of Folded and Hung.