Digital Engagement: Making the Ripples Count

Undeniably, the social networking fever has caught on with some local businesses here in the Philippines. 
Daily, our Facebook accounts are now bombarded by "like" requests from friends and strangers alike asking for our support because they joined a Facebook contest whose winner is determined by the most number of "likes."

At first, I thought that it was an effective way to virally spread a

Valentine Sweetness Goes Digital

With the Philippines being the social networking capital of the world, the concept of bringing valentines into the digital space is somehow anticipated.
And true to the fact, chocolate brand Toblerone has started to spread the sweetness online this Valentine season.

Digital Love

This is what you can call a literal 'love triangle'. :) Check out to www.toblerone.com.ph for ideas on how to

Finally, Dabbling With My Yahoo Meme

It has been more than two years now since I took blogging seriously. And in that course of time, I was exposed to different technologies and tools. More so last year, when online social networking boomed.

Satisfied with all the online tools and accounts that I have, I was pretty reluctant in opening new accounts with new services; thinking that it's just another run-of-the-mill application. One

OLX: A New Philippine Classified Ads Online

I first ventured into online selling with a Philippine based Korean-run auction site a few years ago. A friend and I had a good start and I still sell from time to time. I also do purchase some items. In those experiences, I could say that pre-paid cellphone loads are among the hottest items.


Now, a new online classified ads is emerging in the Philippine cyberspace - OLX.com.ph. OLX claims to

Fitness First Taps Facebook Game for Slimming

Fitness First, a global fitness company, recently launched its very own "Cut the Fat Challenge" Facebook Application, an interactive game about achieving one’s ideal weight through working out and eating the proper diet.Everyone wants to begin the New Year by shedding pounds gained from the holiday feasting. Fitness First tries to offer just that with its new application on social networking

New Friendster Goes Green on Dec 4

The new Friendster has finally revealed its new look and user interface in advance to the online community via a soft launch last night at Greenbelt 3 in Makati City, PhilippinesFriendster.com perhaps chose the Philippines for being the recognized new social networking capital of the world.The Green DayRolling out mid-day of Decemeber 4, 2009 (GMT +8) worldwide, the new Friendster.com mainly

The Globe, A Tatoo, The Youniverse, and A Dare

Not too long ago, Globe Tatoo is equivalent to Globe Broadband branded as 'hip.' Now, Globe Telecoms rebranded it to cover a myriad of services central to the new Globe Tattoo sim.In a recent bloggers' launch at M Cafe and Handle Bar in Makati, Globe introduced the Globe Tattoo Sims, Youniverse, ImmortalTXT, and Surf All Day services.Globe Tattoo SimsIt brought the modern, hip, and rebellious

Multiply Chat Surprises Netizens

Social Networking Multiply got its users a surprise earlier in the day when they were greeted by a small chat function bar at the lower right side of their multiply.com account screen.The Multiply Chat serves to enable multiply.com users to talk or chat with other multiply contacts in real-time.Versus Facebook?Others view this new technology as a desperate attempt by Multiply to recover its lost

Boomerang Awards 2009 Winners Announced

Right after the Internet and Mobile Marketing Summit, the Boomerang Awards followed with the announcement of the finalists and awarding of winners.And without further adieu, the winners are:Best Cyber Boomerang Awards CategoryPalistuhanby Proximity Philippines(Gold)Marlboro Levelsby Arc Worldwide Philippines, CO., Inc(Silver)Honda Jazz: The Fun Utility Vehicle by Honda Cars Inc(Bronze)Best Mobile

IMMAP Summit Day 1

This is my first time to attend IMMAP's Internet and Mobile Marketing Summit. I got my free delegate pass for this prestigious conference through a blog entry I wrote for a contest together with Regnard.Held at SMX, Mall of Asia earlier, the event was opened with a speech from IMMAP president Arthur Policarpio. It also had huge international and local names for speakers including Sandra Puno from

Digital & Essential: The 3rd Internet and Mobile Marketing Summit 2009

With the theme "Digital Delivers," Internet and Mobile Marketing Association of the Philippines (IMMAP) organizes this year's Internet and Mobile Marketing Summit for the third time. It shall be held on August 25-26, 2009 at SMX Convention Center, Mall of Asia, Manila, Philippines.Digitally Cost-EffectiveIn this times of global recession and belt-tightening, the marketing budget continues to

LetsGoSago.net to host "Lets Go Surfing"

The "Lets Go Surfing" anniversary charity project of LetsGoSago.net is finally all-set on August 15 & 16 bringing a bus of bloggers to San Juan La Union! It will be held at the Billabong Surf School and San Juan Surf Resort in Urbiztondo Beach.SponsorsMain sponsors of the event are the Philippine Dept. of Tourism and Bico Australia. Other sponsors include SM, Starbucks Coffee, and VMV Skin

Find and Be Found: AKA Mobile Directory, Messaging, and More

When Google first came out with a simple-looking web application called the search engine more than a decade ago, it was so ordinary nobody expected it to become what it is today. Now, another unique-sounding application is leveraging on the lucrative industry of search engine technology and messaging systems. It's called AKA.AKA is basically a Short Messaging Service (SMS) and web based mobile

Vanity URLs: Facebook Username Gives In

"What's in a name?" is a tired question that has been asked for years. And with the modern era's predilection for branding, a name is almost as important as the product in terms of perception and cognizance. In response to this, Facebook has finally made available the feature of customizing profile usernames. Customize your Facebook username now.Also called vanity URLs for the conscious, being

Friendster Yesterday, Facebook Today, Sandbox Tomorrow?

The online space called the Internet saw a deluge of social networking sites ever since MySpace and Friendster dominated the industry a few years ago. Big social networking names such as Hi5 and Multiply followed suit. Today, we have Facebook, LinkedIn, Ning, and the newest talk of the town - Sandbox.Many other social networking sites tried to replicate the successful business models but not

Digitally Connected: A Social Networking and eBusiness Conference Philippines 2009

Enhance your digital connections come April 23 and 24, 2009 as Fiera de Manila Inc. and DigitalFilipino.com Club bring you the Social Networking and eBusiness Conference Philippines 2009. It will be held at Hotel Intercontinental in Ayala Avenue, Makati City, Philippines. On its second year, theSocial Networking and eBusiness Conference Philippines 2009 bades to surpass the success of last